Broadcast Production at a Global Scale

Live Productions

Corporate Magic has reached over one billion viewers worldwide, producing NFL halftime shows, national ceremonies, and major broadcast events. On stages where there’s no room for error, our Emmy and Grammy award-winning teams deliver flawlessly—every time.

From national sales meetings to live broadcasts seen by millions, Corporate Magic delivers.

Live Productions

From national sales meetings to live broadcasts seen by millions, Corporate Magic delivers.

Janet Jackson performing at the Cotton Bowl United Way Centennial Live Broadcast

Creative Director Stephen Dahlem directed live broadcast rehersals

AT&T Stadium live broadcast from Corporate Magic

Together, we can create live broadcasts that sets new standards.

Broadcast Reach

Corporate Magic productions have aired across major broadcast networks and platforms including:

NBC, CBS, FOX, ABC, C-SPAN, CNN, FOX News, MSNBC, NFL Network, NBA TV

Major Broadcast Productions

Dallas Cowboys Thanksgiving Halftime Show

Corporate Magic has produced the nationally televised Dallas Cowboys Thanksgiving Halftime Show since 1999, supporting the Salvation Army Red Kettle Campaign kickoff during the NFL Thanksgiving broadcast on CBS and FOX.

Tournament of Roses

Corporate Magic produced the show and pool feed broadcast production for ten Tournament of Roses Parade broadcasts between 2007 and 2019 (excluding 2008 and 2014), airing nationally on NBC with additional international distribution.

U.S. Army Grand Military Parade and Celebration

Corporate Magic supported production of the historic national parade in Washington, D.C., in partnership with Event Strategies, Inc. The event aired live on C-SPAN, with additional coverage across CNN, FOX News, MSNBC, NewsNation, Newsmax, Real America’s Voice, One America News Network, and streaming coverage on ABC News Live, CBS News 24/7, and NBC News Now.

Dallas Cowboys Season Kickoff

Corporate Magic produced the Dallas Cowboys Season Kickoff event at Ford Center at The Star in Frisco, a made-for-television production introducing the team roster and season storylines. The program was packaged for national broadcast distribution on NFL Network.

George W. Bush Presidential Center Grand Opening

Corporate Magic produced elements of the national ceremony marking the opening of the George W. Bush Presidential Center in Dallas. Coverage aired across C-SPAN, CNN, and FOX News.

Dirk Nowitzki Statue Reveal

Corporate Magic produced the Dirk Nowitzki Statue Reveal ceremony at American Airlines Center in Dallas prior to the NBA Christmas Day game. The unveiling aired on NBA TV and streamed on Mavs TV and mavs.com.

Above, Below and Beyond: A Presidential Special Celebrating 250 Years of the Navy and Marines

Corporate Magic supported production of Above, Below and Beyond, a national special honoring the legacy and global reach of the United States Navy and Marine Corps. The program aired on Fox Nation.

Oklahoma Centennial Spectacular

Corporate Magic produced the Oklahoma Centennial Spectacular at the Ford Center in Oklahoma City celebrating the state’s 100th anniversary, featuring performances by Garth Brooks, Reba McEntire, Vince Gill, Toby Keith, Carrie Underwood, and Shirley Jones, along with appearances by Blake Shelton and five Miss Americas.

Major Broadcast Concert Productions

Corporate Magic productions have featured performances by many of the world’s most recognized recording artists across nationally televised broadcasts, stadium events, and large-scale celebrations.

Artists appearing in Corporate Magic productions include:

Celine Dion • Janet Jackson • Garth Brooks • Dolly Parton • Diana Ross • Usher • Christina Aguilera • Kenny Chesney • Luke Bryan • Keith Urban • Carrie Underwood • Kelly Clarkson • Lenny Kravitz • Pitbull • Post Malone • Sting • Journey • Tim McGraw • John Legend • Miley Cyrus • Reba McEntire • Randy Travis • Clint Black • Jessica Simpson • Creed • LeAnn Rimes • Toby Keith • Destiny’s Child • Sheryl Crow • Jonas Brothers • Daughtry • Enrique Iglesias • Eric Church • Cole Swindell • Thomas Rhett • Meghan Trainor • Ellie Goulding • Kane Brown • Luke Combs • Lainey Wilson • Jelly Roll

Along with dozens of additional internationally recognized performers.

Creative & Design

Corporate Magic develops broadcast productions from concept through execution, integrating creative storytelling with technical broadcast planning.

Services include:

• Broadcast creative direction
• CAD and technical drawings
• Production renderings and visual development
• Talent management
• Creative leadership staffing

Broadcast Production & Project Management

Producing live broadcast events requires precise planning across creative, technical, and operational teams.

Corporate Magic provides:

• Budget development and oversight
• Licensing and permitting
• Location scouting
• Broadcast technical direction
• Production workflow design
• Broadcast audio systems
• Lighting design for television environments
• Streaming and digital broadcast management

See our work

Let’s talk.

Tell us about your project. We’ll tell you how we can help.

The first step.

Find out if Corporate Magic is a good fit for your organization.

The next move.

We’ll devise a detailed plan, budget, and timeline for your project.

Let’s talk.

Tell us about your project. We’ll tell you how we can help.

The first step.

Find out if Corporate Magic is a good fit for your organization.

The next move.

We’ll devise a detailed plan, budget, and timeline for your project.

Let’s talk.

Tell us about your project. We’ll tell you how we can help.

The first step.

Find out if Corporate Magic is a good fit for your organization.

The next move.

We’ll devise a detailed plan, budget, and timeline for your project.